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Ads by LivingPlay

Also Known As: LivingPlay adware
Type: Adware
Damage level: Medium

What is LivingPlay?

LivingPlay is a dubious application claiming to allow users play various arcade games. Many users believe that this program is legitimate and useful, however, LivingPlay often infiltrates systems without users’ permission. Furthermore, this app continually delivers intrusive online advertisements and monitors browsing activity.

For these reasons, LivingPlay is categorized as a potentially unwanted program (PUP) and adware.

LivingPlay adware

LivingPlay generates pop-up, coupon, banner, and other similar advertisements using a 'virtual layer' - a tool that enables placement of third party graphical content on any site. Thus, none of these ads originate from users' visited websites and conceal underlying content. This significantly diminishes the Internet browsing experience.

In addition, displayed advertisements often redirect users to dubious websites containing infectious content. There is a high probability that clicking them will lead to high-computer adware or malware infections.

In addition, LivingPlay records search queries entered into search engines, websites visited, pages viewed, Internet Protocol (IP) addresses, and other similar information. On initial inspection, this data may seem insignificant, however, it might include personally identifiable details.

Developers of LivingPlay share this gathered data with cooperating third parties who will misuse your personal details to generate revenue. Therefore, the presence of an information-tracking app on your system can lead to serious privacy issues or even identity theft. We strongly advise you to uninstall LivingPlay adware immediately.

There are a number of potentially unwanted programs identical to LivingPlay including Ad4Pop, ArcadeLoot, Kozzoo, and FunOnlinePlay. By falsely claiming to enhance the Internet browsing experience, apps such as LivingPlay attempt to trick users into believing that they are legitimate.

In fact, these apps are designed only to generate revenue for the developers. Their purpose is to deliver intrusive online advertisements and record various private data. Most adware-type applications deliver no real value for regular users.

How did LivingPlay install on my computer?

This bogus program has an official download website, however, is also distributed using a deceptive software marketing method called 'bundling' - stealth installation of PUPs with regular (mostly legitimate) software.

By rushing and skipping most/all of the download/installation steps, developers intentionally conceal potentially unwanted programs such as LivingPlay within the 'Custom' or 'Advanced' settings of the download/installation processes. By skipping this section, users threaten their privacy and expose their systems to risk of various infections.

How to avoid installation of potentially unwanted applications?

There are two simple steps you should take to prevent computer infiltration by PUPs. Firstly, closely analyze each step of the download/installation processes using the 'Custom' or 'Advanced' settings. Secondly, cancel all additionally-included programs and decline all offers to download/install them. The key to computer safety is caution.

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Quick menu:

LivingPlay adware removal:

Windows 11 users:

Accessing Apps and Features in Windows 11

Right-click on the Start icon, select Apps and Features. In the opened window search for the application you want to uninstall, after locating it, click on the three vertical dots and select Uninstall.

Windows 10 users:

Accessing Programs and Features (uninstall) in Windows 8

Right-click in the lower left corner of the screen, in the Quick Access Menu select Control Panel. In the opened window choose Programs and Features.

Windows 7 users:

Accessing Programs and Features (uninstall) in Windows 7

Click Start (Windows Logo at the bottom left corner of your desktop), choose Control Panel. Locate Programs and click Uninstall a program.

macOS (OSX) users:

Uninstall app in OSX (Mac)

Click Finder, in the opened screen select Applications. Drag the app from the Applications folder to the Trash (located in your Dock), then right click the Trash icon and select Empty Trash.

LivingPlay adware uninstall via Control Panel

In the uninstall programs window, look for "LivingPlay", select this entry and click "Uninstall" or "Remove".

After uninstalling the potentially unwanted program that causes LivingPlay ads, scan your computer for any remaining unwanted components or possible malware infections. To scan your computer, use recommended malware removal software.

Remove LivingPlay adware from Internet browsers:

At time of research, LivingPlay did not install its browser plug-ins on Internet Explorer, Google Chrome, or Mozilla Firefox, however, it was bundled with other adware. Therefore, you are advised to remove all potentially unwanted browser add-ons from your Internet browsers.

Video showing how to remove potentially unwanted browser add-ons:

Internet Explorer logoRemove malicious add-ons from Internet Explorer:

Removing LivingPlay ads from Internet Explorer step 1

Click the "gear" icon Internet Explorer options icon (at the top right corner of Internet Explorer), select "Manage Add-ons". Look for any recently-installed suspicious browser extensions, select these entries and click "Remove".

Removing LivingPlay ads from Internet Explorer step 2

Optional method:

If you continue to have problems with removal of the livingplay adware, reset your Internet Explorer settings to default.

Windows XP users: Click Start, click Run, in the opened window type inetcpl.cpl In the opened window click the Advanced tab, then click Reset.

Resetting Internet Explorer settings to default on Windows XP

Windows Vista and Windows 7 users: Click the Windows logo, in the start search box type inetcpl.cpl and click enter. In the opened window click the Advanced tab, then click Reset.

Resetting Internet Explorer settings to default on Windows 7

Windows 8 users: Open Internet Explorer and click the gear icon. Select Internet Options.

Reseting Internet Explorer settings to default in Windows 8 - accessing

In the opened window, select the Advanced tab.

Resetting Internet Explorer settings to default on Windows 8 - Internet options advanced tab

Click the Reset button.

Resetting Internet Explorer settings to default on Windows 8 - click the Reset button in the Internet options advanced tab

Confirm that you wish to reset Internet Explorer settings to default by clicking the Reset button.

Resetting Internet Explorer settings to default on Windows 8 - confirm settings reset to default by clicking the reset button

Google Chrome logoRemove malicious extensions from Google Chrome:

Removing LivingPlay  ads from Google Chrome step 1

Click the Chrome menu icon Google Chrome options icon (at the top right corner of Google Chrome), select "Tools" and click "Extensions". Locate all recently-installed suspicious browser add-ons, select these entries and click the trash can icon.

Removing LivingPlay ads from Google Chrome step 2

Optional method:

If you continue to have problems with removal of the livingplay adware, reset your Google Chrome browser settings. Click the Chrome menu icon Google Chrome menu icon (at the top right corner of Google Chrome) and select Settings. Scroll down to the bottom of the screen. Click the Advanced… link.

Google Chrome settings reset step 1

After scrolling to the bottom of the screen, click the Reset (Restore settings to their original defaults) button.

Google Chrome settings reset step 2

In the opened window, confirm that you wish to reset Google Chrome settings to default by clicking the Reset button.

Google Chrome settings reset step 3

Mozilla Firefox logoRemove malicious plug-ins from Mozilla Firefox:

Removing LivingPlay ads from Mozilla Firefox step 1

Click the Firefox menu firefox menu icon (at the top right corner of the main window), select "Add-ons". Click "Extensions", in the opened window, remove all recently-installed suspicious browser plug-ins.

Removing LivingPlay ads from Mozilla Firefox step 2

Optional method:

Computer users who have problems with livingplay adware removal can reset their Mozilla Firefox settings.

Open Mozilla Firefox, at the top right corner of the main window, click the Firefox menu, firefox menu icon in the opened menu, click Help.

Accessing settings (Reset Firefox to default settings step 1)

Select Troubleshooting Information.

Accessing Troubleshooting Information (Reset Firefox to default settings step 2)

In the opened window, click the Refresh Firefox button.

Clicking on Refresh Firefox button (Reset Firefox to default settings step 3)

In the opened window, confirm that you wish to reset Mozilla Firefox settings to default by clicking the Refresh Firefox button.

Confirm your want to reset Firefox settings to default (Reset Firefox to default settings step 4)

safari browser logoRemove malicious extensions from Safari:

removing adware from safari step 1 - accessing preferences

Make sure your Safari browser is active, click Safari menu, and select Preferences....

removing adware from safari step 2 - removing extensions

In the opened window click Extensions, locate any recently installed suspicious extension, select it and click Uninstall.

Optional method:

Make sure your Safari browser is active and click on Safari menu. From the drop down menu select Clear History and Website Data...

resetting safari step 1

In the opened window select all history and click the Clear History button.

resetting safari step 2

Microsoft Edge (Chromium) logoRemove malicious extensions from Microsoft Edge:

Removing adware from Microsoft Edge step 1

Click the Edge menu icon Microsoft Edge (chromium) menu icon (at the upper-right corner of Microsoft Edge), select "Extensions". Locate all recently-installed suspicious browser add-ons and click "Remove" below their names.

Removing adware from Microsoft Edge step 2

Optional method:

If you continue to have problems with removal of the livingplay adware, reset your Microsoft Edge browser settings. Click the Edge menu icon Microsoft Edge (chromium) menu icon (at the top right corner of Microsoft Edge) and select Settings.

Microsoft Edge (Chromium) reset step 1

In the opened settings menu select Reset settings.

Microsoft Edge (Chromium) reset step 2

Select Restore settings to their default values. In the opened window, confirm that you wish to reset Microsoft Edge settings to default by clicking the Reset button.

Microsoft Edge (Chromium) reset step 3

  • If this did not help, follow these alternative instructions explaining how to reset the Microsoft Edge browser.

Summary:

declining installation of adware while downloading free software sampleCommonly, adware or potentially unwanted applications infiltrate Internet browsers through free software downloads. Note that the safest source for downloading free software is via developers' websites only. To avoid installation of adware, be very attentive when downloading and installing free software. When installing previously-downloaded free programs, choose the custom or advanced installation options – this step will reveal any potentially unwanted applications listed for installation together with your chosen free program.

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About the author:

Tomas Meskauskas

Tomas Meskauskas - expert security researcher, professional malware analyst.

I am passionate about computer security and technology. I have an experience of over 10 years working in various companies related to computer technical issue solving and Internet security. I have been working as an author and editor for pcrisk.com since 2010. Follow me on Twitter and LinkedIn to stay informed about the latest online security threats. Contact Tomas Meskauskas.

PCrisk security portal is brought by a company RCS LT. Joined forces of security researchers help educate computer users about the latest online security threats. More information about the company RCS LT.

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Software uninstall instructions
Malware activity

Global malware activity level today:

Medium threat activity

Increased attack rate of infections detected within the last 24 hours.

QR Code
LivingPlay adware QR code
Scan this QR code to have an easy access removal guide of LivingPlay adware on your mobile device.
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