Ads by TruNavi
Written by Tomas Meskauskas on (updated)
What is TruNavi?
The TruNavi application claims to save time and money by displaying coupons, special deals/discounts available on various online stores, enabling comparison shopping, and other similar features. In addition, it supposedly improves the Internet browsing experience by allowing users to reach their chosen websites even if they mistype URLs.
These false claims are used trick users into believing that TruNavi is a legitimate and useful program. In fact, this application is categorized as adware, since it infiltrates systems without users' permission, displays intrusive online advertisements, and tracks Internet browsing activity.
The types of intrusive online advertisements generated by TruNavi include banner, pop-up, coupon, and other similar ads. All are displayed using a virtual layer, which enables placement of third party content of any visited site. None originate from users' visited websites and overlay web content, thereby significantly diminishing the Internet browsing experience.
Furthermore, some redirect to malicious websites that might contain infectious content, and thus, clicking them can lead to high-risk adware or malware infections. TruNavi gathers various user/system information that might contain personally identifiable details including Internet Protocol (IP) addresses, websites visited, pages viewed, search queries, etc.
This information is later shared with third party companies who can misuse it to generate revenue. Therefore, TruNavi poses a direct threat to your privacy and you should uninstall it immediately.
There are hundreds of other potentially unwanted programs (PUPs) virtually identical to TruNavi. For instance, LuckySave, Video Saver, Big-Bonus, and Junk Cleaner also offer similar functionality, however, adware-type applications such as these give fake promises simply to trick users to install.
These apps merely generate revenue for the developers. Rather than providing the functionality promised, adware-type applications deliver intrusive online advertisements (via the 'Pay Per Click' [PPC] advertising model) and record personal data (which is later sold to third parties).
How did TruNavi install on my computer?
Although TruNavi has an official download website, many users install this application inadvertently due to a deceptive software marketing method called 'bundling', which is used by developers to distribute TruNavi. Bundling is stealth installation of third party applications with regular software/apps.
Many users do not express enough caution during the download and installation processes. Aware of this, developers intentionally conceal bogus apps within the 'Custom' or 'Advanced' settings.
By rushing the download/installation processes, users often inadvertently install rogue applications such as TruNavi. In doing so, they expose their systems to risk of infection and compromise their privacy.
How to avoid installation of potentially unwanted applications?
You can prevent installation of adware-type applications by taking two simple steps. Firstly, closely analyze the download and installation processes using the 'Custom' or 'Advanced' settings. Secondly, never download or install third party applications - ensure that only the desired software is downloaded/installed (by opting-out of all additionally-included software/apps).
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Quick menu:
- What is TruNavi?
- STEP 1. Uninstall TruNavi application using Control Panel.
- STEP 2. Remove TruNavi adware from Internet Explorer.
- STEP 3. Remove TruNavi ads from Google Chrome.
- STEP 4. Remove 'Ads by TruNavi' from Mozilla Firefox.
- STEP 5. Remove TruNavi ads from Safari.
- STEP 6. Remove rogue plug-ins from Microsoft Edge.
TruNavi adware removal:
Windows 11 users:
Right-click on the Start icon, select Apps and Features. In the opened window search for the application you want to uninstall, after locating it, click on the three vertical dots and select Uninstall.
Windows 10 users:
Right-click in the lower left corner of the screen, in the Quick Access Menu select Control Panel. In the opened window choose Programs and Features.
Windows 7 users:
Click Start (Windows Logo at the bottom left corner of your desktop), choose Control Panel. Locate Programs and click Uninstall a program.
macOS (OSX) users:
Click Finder, in the opened screen select Applications. Drag the app from the Applications folder to the Trash (located in your Dock), then right click the Trash icon and select Empty Trash.
In the uninstall programs window, look for "TruNavi", select this entry and click "Uninstall" or "Remove".
After uninstalling the potentially unwanted program that causes TruNavi ads, scan your computer for any remaining unwanted components or possible malware infections. To scan your computer, use recommended malwhare removal software.
Remove TruNavi adware from Internet browsers:
At time of research, TruNavi did not install its browser plug-ins on Internet Explorer, Google Chrome, or Mozilla Firefox, however, it was bundled with other adware. Therefore, you are advised to remove all potentially unwanted browser add-ons from your Internet browsers.
Video showing how to remove potentially unwanted browser add-ons:
Remove malicious add-ons from Internet Explorer:
Click the "gear" icon (at the top right corner of Internet Explorer), select "Manage Add-ons". Look for any recently-installed suspicious browser extensions, select these entries and click "Remove".
Optional method:
If you continue to have problems with removal of the trunavi adware, reset your Internet Explorer settings to default.
Windows XP users: Click Start, click Run, in the opened window type inetcpl.cpl In the opened window click the Advanced tab, then click Reset.
Windows Vista and Windows 7 users: Click the Windows logo, in the start search box type inetcpl.cpl and click enter. In the opened window click the Advanced tab, then click Reset.
Windows 8 users: Open Internet Explorer and click the gear icon. Select Internet Options.
In the opened window, select the Advanced tab.
Click the Reset button.
Confirm that you wish to reset Internet Explorer settings to default by clicking the Reset button.
Remove malicious extensions from Google Chrome:
Click the Chrome menu icon (at the top right corner of Google Chrome), select "Tools" and click "Extensions". Locate all recently-installed suspicious browser add-ons, select these entries and click the trash can icon.
Optional method:
If you continue to have problems with removal of the trunavi adware, reset your Google Chrome browser settings. Click the Chrome menu icon (at the top right corner of Google Chrome) and select Settings. Scroll down to the bottom of the screen. Click the Advanced… link.
After scrolling to the bottom of the screen, click the Reset (Restore settings to their original defaults) button.
In the opened window, confirm that you wish to reset Google Chrome settings to default by clicking the Reset button.
Remove malicious plug-ins from Mozilla Firefox:
Click the Firefox menu (at the top right corner of the main window), select "Add-ons". Click "Extensions", in the opened window, remove all recently-installed suspicious browser plug-ins.
Optional method:
Computer users who have problems with trunavi adware removal can reset their Mozilla Firefox settings.
Open Mozilla Firefox, at the top right corner of the main window, click the Firefox menu, in the opened menu, click Help.
Select Troubleshooting Information.
In the opened window, click the Refresh Firefox button.
In the opened window, confirm that you wish to reset Mozilla Firefox settings to default by clicking the Refresh Firefox button.
Remove malicious extensions from Safari:
Make sure your Safari browser is active, click Safari menu, and select Preferences....
In the opened window click Extensions, locate any recently installed suspicious extension, select it and click Uninstall.
Optional method:
Make sure your Safari browser is active and click on Safari menu. From the drop down menu select Clear History and Website Data...
In the opened window select all history and click the Clear History button.
Remove malicious extensions from Microsoft Edge:
Click the Edge menu icon (at the upper-right corner of Microsoft Edge), select "Extensions". Locate all recently-installed suspicious browser add-ons and click "Remove" below their names.
Optional method:
If you continue to have problems with removal of the trunavi adware, reset your Microsoft Edge browser settings. Click the Edge menu icon (at the top right corner of Microsoft Edge) and select Settings.
In the opened settings menu select Reset settings.
Select Restore settings to their default values. In the opened window, confirm that you wish to reset Microsoft Edge settings to default by clicking the Reset button.
- If this did not help, follow these alternative instructions explaining how to reset the Microsoft Edge browser.
Summary:
Commonly, adware or potentially unwanted applications infiltrate Internet browsers through free software downloads. Note that the safest source for downloading free software is via developers' websites only. To avoid installation of adware, be very attentive when downloading and installing free software. When installing previously-downloaded free programs, choose the custom or advanced installation options – this step will reveal any potentially unwanted applications listed for installation together with your chosen free program.
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