NowUSeeIt Player Adware

What is NowUSeeIt Player?

NowUSeeIt Player is a deceptive app claiming to provide a feature allowing users to play online videos without using Internet browsers - "The NowUSeeIt Player is based on one simple but brilliant idea: an enjoyable online video viewing experience – without the browser! The NowUSeeIt Player offers seamless online video viewing directly on your desktop while working, browsing the Web or gaming."

On initial inspection, this application may seem legitimate and useful, however, NowUSeeIt Player is classed as adware and a potentially unwanted program (PUP). After NowUSeeIt Player successfully infiltrates the system without users' permission, it displays intrusive online advertisements and tracks Internet browsing activity.

This PUP employs a virtual layer to display banner, coupon, and other similar intrusive advertisements. None originate from visited sites and conceal underlying content, thus diminishing the Internet browsing experience. Furthermore, some redirect to malicious sites containing infectious content - clicking them might lead to further computer infections.

NowUSeeIt Player continually monitors users' Internet browsing activity and gathers various software and hardware information that is later shared with third party companies.

Some of these details might contain personally identifiable details, and therefore, the presence of NowUSeeIt Player on your system can lead to serious privacy issues or even identity theft. We strongly recommend that you uninstall this adware immediately.

Although this adware is identical to Playthru Player, there are hundreds of other PUPs (such as FutureGames, Selection Tools, and CheckMeUp) with very similar characteristics (most adware-type applications have identical behavior). All claim to enhance the Internet browsing experience, however, none provide the functionality promised.

The purpose of adware is to generate revenue by displaying ads and collecting personal data - users receive no real value.

How did NowUSeeIt Player install on my computer?

NowUSeeIt Player is distributed using a deceptive software marketing method called 'bundling' - stealth installation of rogue applications with regular software/apps. Developers conceal rogue applications within the 'Custom/Advanced' settings, since many users do not pay enough attention during the download and installation of software.

When downloading and installing software, they skip most/all steps and often go on to inadvertently install rogue applications, thereby exposing their systems to risk of further infection.

How to avoid installation of potentially unwanted applications?

Be attentive when downloading and installing software. Use the 'Custom' or 'Advanced' settings during both of these processes. Decline all offers to download or install software - there is a risk that third party apps are bogus. The key to computer safety is caution. Do not rush the download or installation processes.

Deceptive free software installers used in NowUSeeIt Player adware distribution:

Screenshot of NowUSeeIt Player application:

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Quick menu:

• What is NowUSeeIt Player?
• STEP 1. Uninstall NowUSeeIt Player application using Control Panel.
• STEP 2. Remove NowUSeeIt Player adware from Internet Explorer.
• STEP 3. Remove NowUSeeIt Player ads from Google Chrome.
• STEP 4. Remove 'Ads by NowUSeeIt Player' from Mozilla Firefox.
• STEP 5. Remove NowUSeeIt Player ads from Safari.
• STEP 6. Remove rogue plug-ins from Microsoft Edge.

NowUSeeIt Player adware removal:

Windows 11 users:

Right-click on the Start icon, select Apps and Features. In the opened window search for the application you want to uninstall, after locating it, click on the three vertical dots and select Uninstall.

Windows 10 users:

Right-click in the lower left corner of the screen, in the Quick Access Menu select Control Panel. In the opened window choose Programs and Features.

Windows 7 users:

Click Start (Windows Logo at the bottom left corner of your desktop), choose Control Panel. Locate Programs and click Uninstall a program.

macOS (OSX) users:

Click Finder, in the opened screen select Applications. Drag the app from the Applications folder to the Trash (located in your Dock), then right click the Trash icon and select Empty Trash.

In the uninstall programs window, look for "NowUSeeIt Player", select this entry and click "Uninstall" or "Remove".

After uninstalling the potentially unwanted program that causes NowUSeeIt Player ads, scan your computer for any remaining unwanted components or possible malware infections. To scan your computer, use recommended malware removal software.

Remove NowUSeeIt Player adware from Internet browsers:

At time of research, NowUSeeIt Player did not install its browser plug-ins on Internet Explorer, Google Chrome, or Mozilla Firefox, however, it was bundled with other adware. Therefore, you are advised to remove all potentially unwanted browser add-ons from your Internet browsers.

Video showing how to remove potentially unwanted browser add-ons:

Remove malicious add-ons from Internet Explorer:

Click the "gear" icon (at the top right corner of Internet Explorer), select "Manage Add-ons". Look for any recently-installed suspicious browser extensions, select these entries and click "Remove".

Optional method:

If you continue to have problems with removal of the ads by nowuseeit player, reset your Internet Explorer settings to default.

Windows XP users: Click Start, click Run, in the opened window type inetcpl.cpl In the opened window click the Advanced tab, then click Reset.

Windows Vista and Windows 7 users: Click the Windows logo, in the start search box type inetcpl.cpl and click enter. In the opened window click the Advanced tab, then click Reset.

Windows 8 users: Open Internet Explorer and click the gear icon. Select Internet Options.

In the opened window, select the Advanced tab.

Click the Reset button.

Confirm that you wish to reset Internet Explorer settings to default by clicking the Reset button.

Remove malicious extensions from Google Chrome:

Click the Chrome menu icon (at the top right corner of Google Chrome), select "Tools" and click "Extensions". Locate all recently-installed suspicious browser add-ons, select these entries and click the trash can icon.

Optional method:

If you continue to have problems with removal of the ads by nowuseeit player, reset your Google Chrome browser settings. Click the Chrome menu icon  (at the top right corner of Google Chrome) and select Settings. Scroll down to the bottom of the screen. Click the Advanced… link.

After scrolling to the bottom of the screen, click the Reset (Restore settings to their original defaults) button.

In the opened window, confirm that you wish to reset Google Chrome settings to default by clicking the Reset button.

Remove malicious plug-ins from Mozilla Firefox:

Click the Firefox menu (at the top right corner of the main window), select "Add-ons". Click "Extensions", in the opened window, remove all recently-installed suspicious browser plug-ins.

Optional method:

Computer users who have problems with ads by nowuseeit player removal can reset their Mozilla Firefox settings.

Open Mozilla Firefox, at the top right corner of the main window, click the Firefox menu, in the opened menu, click Help.

Select Troubleshooting Information.

In the opened window, click the Refresh Firefox button.

In the opened window, confirm that you wish to reset Mozilla Firefox settings to default by clicking the Refresh Firefox button.

Remove malicious extensions from Safari:

Make sure your Safari browser is active, click Safari menu, and select Preferences....

In the opened window click Extensions, locate any recently installed suspicious extension, select it and click Uninstall.

Optional method:

Make sure your Safari browser is active and click on Safari menu. From the drop down menu select Clear History and Website Data...

In the opened window select all history and click the Clear History button.

Remove malicious extensions from Microsoft Edge:

Click the Edge menu icon  (at the upper-right corner of Microsoft Edge), select "Extensions". Locate all recently-installed suspicious browser add-ons and click "Remove" below their names.

Optional method:

If you continue to have problems with removal of the ads by nowuseeit player, reset your Microsoft Edge browser settings. Click the Edge menu icon  (at the top right corner of Microsoft Edge) and select Settings.

In the opened settings menu select Reset settings.

Select Restore settings to their default values. In the opened window, confirm that you wish to reset Microsoft Edge settings to default by clicking the Reset button.

• If this did not help, follow these alternative instructions explaining how to reset the Microsoft Edge browser.

Summary:

Commonly, adware or potentially unwanted applications infiltrate Internet browsers through free software downloads. Note that the safest source for downloading free software is via developers' websites only. To avoid installation of adware, be very attentive when downloading and installing free software. When installing previously-downloaded free programs, choose the custom or advanced installation options – this step will reveal any potentially unwanted applications listed for installation together with your chosen free program.

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