How to remove InitiatorValue adware from your operating system

What is InitiatorValue?

InitiatorValue is untrustworthy software classified as adware and also possessing browser hijacker characteristics. It operates by delivering intrusive advertisement campaigns and making alterations to browser settings to promote fake search engines.

Additionally, most adware and browser hijackers have data tracking capabilities, which are employed to monitor users' browsing activity. Since most users download/install InitiatorValue unintentionally, it is also classified as a Potentially Unwanted Application (PUA).

Adware-type software enables the placement of third party graphical content, typically on any visited website. To elaborate, it delivers pop-ups, banners, surveys, coupons, full-page and other intrusive advertisements. These significantly diminish the browsing experience, as the ads overlay web page content and reduce browsing speed.

Furthermore, once clicked, intrusive ads can redirect to various dubious/malicious sites and some can even stealthily download/install software (e.g. PUAs). Browser hijackers assign the addresses of fake search engines as the homepage, default search engine and new tab/window URLs.

With a browser hijacker installed, each new browser tab/window opened and search query typed into the URL bar redirects to the promoted address. Rogue search engines are rarely able to provide search results, and so they redirect (or cause redirection chains leading) to Google, Yahoo, Bing and other genuine sites.

To ensure persistence, browser hijackers can restrict/deny access to the browser settings and undo any permitted changes made. Therefore, recovering a hijacked browser is impossible without removing the software affecting it.

As mentioned, it is likely that InitiatorValue can track data, as is common to most PUAs. They can record browsing activity (URLs visited, pages viewed, search queries typed, etc.) and gather personal information extracted from it (IP addresses, geolocations and other details). The collected data is then shared with and/or sold to third parties (potentially, cyber criminals).

To summarize, the presence of these unwanted apps on devices can result in system infections, serious privacy issues, financial loss and even identity theft. Therefore, you are strongly advised to remove all suspicious applications and browser extensions/plug-ins immediately upon detection.

Threat Summary:

Name	Ads by InitiatorValue
Threat Type	Adware, Mac malware, Mac virus.
Additional Information	This application belongs to the Adload malware family.
Symptoms	Your Mac becomes slower than normal, you see unwanted pop-up ads, you are redirected to dubious websites.
Distribution methods	Deceptive pop-up ads, free software installers (bundling), fake Flash Player installers, torrent file downloads.
Damage	Internet browser tracking (potential privacy issues), display of unwanted ads, redirects to dubious websites, loss of private information.
Malware Removal (Mac)	To eliminate possible malware infections, scan your Mac with legitimate antivirus software. Our security researchers recommend using Combo Cleaner. ▼ Download Combo Cleaner for Mac To use full-featured product, you have to purchase a license for Combo Cleaner. Limited seven days free trial available. Combo Cleaner is owned and operated by Rcs Lt, the parent company of PCRisk.com read more.

EssentialElement, TrustedAnalog and ActivityInput are some examples of other applications within the adware classification. They may seem legitimate and offer "useful" functionality, however, despite how good the advertised features may sound, they are usually nonoperational.

This is true of most PUAs - the only purpose of this unwanted software is to generate revenue for the developers. PUAs run intrusive ad campaigns, hijack browsers, cause redirects and gather private information.

How did InitiatorValue install on my computer?

PUAs are often downloaded/installed together with other products. This deceptive marketing technique of pre-packing regular software with unwanted or malicious additions is called "bundling". By rushing through download/installation of software (e.g. ignoring terms, skipping steps and sections, using "Quick/Express" settings, etc.) many users risk unintentionally allowing bundled content into their devices. Intrusive advertisements proliferate PUAs as well.

When clicked, the ads can execute scripts to download/install these applications without users' permission.

Some PUAs have "official" download web pages from which they can be downloaded.

How to avoid installation of potentially unwanted applications?

You are advised to research all software before download/installation. Use only official and verified download channels. Unofficial and free file-hosting websites, Peer-to-Peer sharing networks (BitTorrent, Gnutella, eMule), and other third party downloaders commonly offer harmful and bundled content, and are therefore untrusted and should be avoided.

When downloading/installing, read the terms, study all possible options, use the "Custom/Advanced" settings and opt-out of additional apps, tools, features, and so on. Intrusive advertisements typically seem legitimate, however, they can redirect to dubious and malicious sites (e.g. gambling, pornography, adult-dating, and many others).

If you encounter ads or redirects of this kind, inspect the system and remove all dubious applications and browser extensions/plug-ins immediately.

If your computer is already infected with InitiatorValue, we recommend running a scan with Combo Cleaner Antivirus for macOS to automatically eliminate this adware.

Pop-up window displayed once InitiatorValue adware installation is complete:

InitiatorValue adware installation folder:

Instant automatic Mac malware removal: Manual threat removal might be a lengthy and complicated process that requires advanced IT skills. Combo Cleaner is a professional automatic malware removal tool that is recommended to get rid of Mac malware. Download it by clicking the button below:
▼ DOWNLOAD Combo Cleaner for Mac By downloading any software listed on this website you agree to our Privacy Policy and Terms of Use. To use full-featured product, you have to purchase a license for Combo Cleaner. Limited seven days free trial available. Combo Cleaner is owned and operated by Rcs Lt, the parent company of PCRisk.com read more.

Quick menu:

• What is InitiatorValue?
• STEP 1. Remove InitiatorValue related files and folders from OSX.
• STEP 2. Remove InitiatorValue ads from Safari.
• STEP 3. Remove InitiatorValue adware from Google Chrome.
• STEP 4. Remove InitiatorValue ads from Mozilla Firefox.

Video showing how to remove InitiatorValue adware using Combo Cleaner:

InitiatorValue adware removal:

Remove InitiatorValue-related potentially unwanted applications from your "Applications" folder:

Click the Finder icon. In the Finder window, select "Applications". In the applications folder, look for "MPlayerX","NicePlayer", or other suspicious applications and drag them to the Trash. After removing the potentially unwanted application(s) that cause online ads, scan your Mac for any remaining unwanted components.

Remove adware-related files and folders

Click the Finder icon, from the menu bar. Choose Go, and click Go to Folder...

Check for adware generated files in the /Library/LaunchAgents/ folder:

In the Go to Folder... bar, type: /Library/LaunchAgents/

In the "LaunchAgents" folder, look for any recently-added suspicious files and move them to the Trash. Examples of files generated by adware - "installmac.AppRemoval.plist", "myppes.download.plist", "mykotlerino.ltvbit.plist", "kuklorest.update.plist", etc. Adware commonly installs several files with the exact same string.

Check for adware generated files in the ~/Library/Application Support/ folder:

In the Go to Folder... bar, type: ~/Library/Application Support/

In the "Application Support" folder, look for any recently-added suspicious folders. For example, "MplayerX" or "NicePlayer", and move these folders to the Trash.

Check for adware generated files in the ~/Library/LaunchAgents/ folder:

In the Go to Folder... bar, type: ~/Library/LaunchAgents/

In the "LaunchAgents" folder, look for any recently-added suspicious files and move them to the Trash. Examples of files generated by adware - "installmac.AppRemoval.plist", "myppes.download.plist", "mykotlerino.ltvbit.plist", "kuklorest.update.plist", etc. Adware commonly installs several files with the exact same string.

Check for adware generated files in the /Library/LaunchDaemons/ folder:

In the "Go to Folder..." bar, type: /Library/LaunchDaemons/

In the "LaunchDaemons" folder, look for recently-added suspicious files. For example "com.aoudad.net-preferences.plist", "com.myppes.net-preferences.plist", "com.kuklorest.net-preferences.plist", "com.avickUpd.plist", etc., and move them to the Trash.

Scan your Mac with Combo Cleaner:

If you have followed all the steps correctly, your Mac should be clean of infections. To ensure your system is not infected, run a scan with Combo Cleaner Antivirus. Download it HERE. After downloading the file, double click combocleaner.dmg installer. In the opened window, drag and drop the Combo Cleaner icon on top of the Applications icon. Now open your launchpad and click on the Combo Cleaner icon. Wait until Combo Cleaner updates its virus definition database and click the "Start Combo Scan" button.

Combo Cleaner will scan your Mac for malware infections. If the antivirus scan displays "no threats found" - this means that you can continue with the removal guide; otherwise, it's recommended to remove any found infections before continuing.

After removing files and folders generated by the adware, continue to remove rogue extensions from your Internet browsers.

Remove malicious extensions from Internet browsers

Remove malicious Safari extensions:

Open the Safari browser, from the menu bar, select "Safari" and click "Preferences...".

In the preferences window, select "Extensions" and look for any recently-installed suspicious extensions. When located, click the "Uninstall" button next to it/them. Note that you can safely uninstall all extensions from your Safari browser - none are crucial for regular browser operation.

• If you continue to have problems with browser redirects and unwanted advertisements - Reset Safari.

Remove malicious extensions from Google Chrome:

Click the Chrome menu icon (at the top right corner of Google Chrome), select "More Tools" and click "Extensions". Locate all recently-installed suspicious extensions, select these entries and click "Remove".

• If you continue to have problems with browser redirects and unwanted advertisements - Reset Google Chrome.

Remove malicious extensions from Mozilla Firefox:

Click the Firefox menu (at the top right corner of the main window) and select "Add-ons and themes". Click "Extensions", in the opened window locate all recently-installed suspicious extensions, click on the three dots and then click "Remove".

• If you continue to have problems with browser redirects and unwanted advertisements - Reset Mozilla Firefox.

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