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Ads by WordWizard

Also Known As: Ads by WordWizard (WW)
Type: Adware
Damage level: Medium

What is WordWizard?

WordWizard is a deceptive app claiming to allow users to highlight and search various online text - "WordWizard is an ad-supported software utility that makes searching and translating information you find online easy. Take any text you see online, highlight it, and WordWizard will show the Wikipedia and Bing results in an in-page window."

Many users believe that this application is legitimate and useful, however, WordWizard is classed as adware and a potentially unwanted program (PUP). After infiltration, WordWizard collects various Internet browsing-related information and displays intrusive online advertisements.

WordWizard adware

The types of ads displayed by WordWizard include in-text, coupon, and price comparison ads. These are delivered using a virtual layer, which allows developers to place any graphical content on visited sites. Commonly, the ads redirect to e-commerce websites such as online stores, however, users might also be redirected to malicious sites containing infectious content.

Thus, clicking ads generated by WordWizard can result in high-risk adware or malware infections. Furthermore, none originate from visited websites and conceal underlying content, thereby diminishing the Internet browsing experience.

Be aware that WordWizard continually monitors users' Internet browsing activity, recording various software and hardware information and sharing it with cooperating third party companies.

This data might be personally identifiable, and thus, the presence of adware such as WordWizard on your system can lead to serious privacy issues. If you are concerned with your privacy and Internet browsing safety, uninstall this adware immediately.

WordWizard Privacy Policy regarding data sharing with third parties:

In addition to the uses described above, we also share, transfer, or license your user and use information to third parties to store and analyze the data, provide search results and associated advertising, provide hosting services and customer support services.

WordWizard is identical to PhraseProfessor, RapidReader, TermCoach, Word Surfer, and a number of other applications. All offer identical features, however, they also share the same flaw - none provide any real value for the user. In fact, all adware claims to enhance the Internet browsing experience simply to trick users to install.

Following infiltration, the apps merely display advertisements and collect personal data. Applications such as WordWizard are designed solely to generate revenue for the developers.

How did WordWizard install on my computer?

Developers employ a deceptive software marketing method called 'bundling' (stealth installation of third party software with regular software/apps) to distribute WordWizard adware. Research shows that many users do not express enough caution when downloading and installing software.

Therefore, developers hide rogue applications within the 'Custom' or 'Advanced' settings. By rushing the download/installation processes and skipping most steps, users inadvertently install PUPs and expose their systems to risk of further infection.

How to avoid installation of potentially unwanted applications?

To prevent installation of apps such as WordWizard, pay close attention during the download and installation processes. By closely analyzing each step and opting-out of third party applications, you will be able to verify that software is downloaded and installed safely.

Note that rogue applications are often concealed within the 'Custom' or 'Advanced' settings, and therefore, it is important to check this section thoroughly.

WordWizard adware generating intrusive online ads (marked as 'Ads by WordWizard'):

wordwizard ads sample 1 wordwizard ads sample 2 wordwizard ads sample 3 wordwizard ads sample 4

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Quick menu:

WordWizard adware removal:

Windows 11 users:

Accessing Apps and Features in Windows 11

Right-click on the Start icon, select Apps and Features. In the opened window search for the application you want to uninstall, after locating it, click on the three vertical dots and select Uninstall.

Windows 10 users:

Accessing Programs and Features (uninstall) in Windows 8

Right-click in the lower left corner of the screen, in the Quick Access Menu select Control Panel. In the opened window choose Programs and Features.

Windows 7 users:

Accessing Programs and Features (uninstall) in Windows 7

Click Start (Windows Logo at the bottom left corner of your desktop), choose Control Panel. Locate Programs and click Uninstall a program.

macOS (OSX) users:

Uninstall app in OSX (Mac)

Click Finder, in the opened screen select Applications. Drag the app from the Applications folder to the Trash (located in your Dock), then right click the Trash icon and select Empty Trash.

wordwizard adware uninstall via Control Panel

In the uninstall programs window, look for "WordWizard", select this entry and click "Uninstall" or "Remove".

After uninstalling the potentially unwanted program that causes WordWizard ads, scan your computer for any remaining unwanted components or possible malware infections. To scan your computer, use recommended malware removal software.

Remove WordWizard adware from Internet browsers:

At time of research, WordWizard did not install its browser plug-ins on Internet Explorer, Google Chrome, or Mozilla Firefox, however, it was bundled with other adware. Therefore, you are advised to remove all potentially unwanted browser add-ons from your Internet browsers.

Video showing how to remove potentially unwanted browser add-ons:

Internet Explorer logoRemove malicious add-ons from Internet Explorer:

Removing WordWizard ads from Internet Explorer step 1

Click the "gear" icon Internet Explorer options icon (at the top right corner of Internet Explorer), select "Manage Add-ons". Look for any recently-installed suspicious browser extensions, select these entries and click "Remove".

Removing WordWizard ads from Internet Explorer step 2

Optional method:

If you continue to have problems with removal of the ads by wordwizard (ww), reset your Internet Explorer settings to default.

Windows XP users: Click Start, click Run, in the opened window type inetcpl.cpl In the opened window click the Advanced tab, then click Reset.

Resetting Internet Explorer settings to default on Windows XP

Windows Vista and Windows 7 users: Click the Windows logo, in the start search box type inetcpl.cpl and click enter. In the opened window click the Advanced tab, then click Reset.

Resetting Internet Explorer settings to default on Windows 7

Windows 8 users: Open Internet Explorer and click the gear icon. Select Internet Options.

Reseting Internet Explorer settings to default in Windows 8 - accessing

In the opened window, select the Advanced tab.

Resetting Internet Explorer settings to default on Windows 8 - Internet options advanced tab

Click the Reset button.

Resetting Internet Explorer settings to default on Windows 8 - click the Reset button in the Internet options advanced tab

Confirm that you wish to reset Internet Explorer settings to default by clicking the Reset button.

Resetting Internet Explorer settings to default on Windows 8 - confirm settings reset to default by clicking the reset button

Google Chrome logoRemove malicious extensions from Google Chrome:

Removing WordWizard  ads from Google Chrome step 1

Click the Chrome menu icon Google Chrome options icon (at the top right corner of Google Chrome), select "Tools" and click "Extensions". Locate all recently-installed suspicious browser add-ons, select these entries and click the trash can icon.

Removing WordWizard ads from Google Chrome step 2

Optional method:

If you continue to have problems with removal of the ads by wordwizard (ww), reset your Google Chrome browser settings. Click the Chrome menu icon Google Chrome menu icon (at the top right corner of Google Chrome) and select Settings. Scroll down to the bottom of the screen. Click the Advanced… link.

Google Chrome settings reset step 1

After scrolling to the bottom of the screen, click the Reset (Restore settings to their original defaults) button.

Google Chrome settings reset step 2

In the opened window, confirm that you wish to reset Google Chrome settings to default by clicking the Reset button.

Google Chrome settings reset step 3

Mozilla Firefox logoRemove malicious plug-ins from Mozilla Firefox:

Removing WordWizard ads from Mozilla Firefox step 1

Click the Firefox menu firefox menu icon (at the top right corner of the main window), select "Add-ons". Click "Extensions", in the opened window, remove all recently-installed suspicious browser plug-ins.

Removing WordWizard ads from Mozilla Firefox step 2

Optional method:

Computer users who have problems with ads by wordwizard (ww) removal can reset their Mozilla Firefox settings.

Open Mozilla Firefox, at the top right corner of the main window, click the Firefox menu, firefox menu icon in the opened menu, click Help.

Accessing settings (Reset Firefox to default settings step 1)

Select Troubleshooting Information.

Accessing Troubleshooting Information (Reset Firefox to default settings step 2)

In the opened window, click the Refresh Firefox button.

Clicking on Refresh Firefox button (Reset Firefox to default settings step 3)

In the opened window, confirm that you wish to reset Mozilla Firefox settings to default by clicking the Refresh Firefox button.

Confirm your want to reset Firefox settings to default (Reset Firefox to default settings step 4)

safari browser logoRemove malicious extensions from Safari:

removing adware from safari step 1 - accessing preferences

Make sure your Safari browser is active, click Safari menu, and select Preferences....

removing adware from safari step 2 - removing extensions

In the opened window click Extensions, locate any recently installed suspicious extension, select it and click Uninstall.

Optional method:

Make sure your Safari browser is active and click on Safari menu. From the drop down menu select Clear History and Website Data...

resetting safari step 1

In the opened window select all history and click the Clear History button.

resetting safari step 2

Microsoft Edge (Chromium) logoRemove malicious extensions from Microsoft Edge:

Removing adware from Microsoft Edge step 1

Click the Edge menu icon Microsoft Edge (chromium) menu icon (at the upper-right corner of Microsoft Edge), select "Extensions". Locate all recently-installed suspicious browser add-ons and click "Remove" below their names.

Removing adware from Microsoft Edge step 2

Optional method:

If you continue to have problems with removal of the ads by wordwizard (ww), reset your Microsoft Edge browser settings. Click the Edge menu icon Microsoft Edge (chromium) menu icon (at the top right corner of Microsoft Edge) and select Settings.

Microsoft Edge (Chromium) reset step 1

In the opened settings menu select Reset settings.

Microsoft Edge (Chromium) reset step 2

Select Restore settings to their default values. In the opened window, confirm that you wish to reset Microsoft Edge settings to default by clicking the Reset button.

Microsoft Edge (Chromium) reset step 3

  • If this did not help, follow these alternative instructions explaining how to reset the Microsoft Edge browser.

Summary:

declining installation of adware while downloading free software sampleCommonly, adware or potentially unwanted applications infiltrate Internet browsers through free software downloads. Note that the safest source for downloading free software is via developers' websites only. To avoid installation of adware, be very attentive when downloading and installing free software. When installing previously-downloaded free programs, choose the custom or advanced installation options – this step will reveal any potentially unwanted applications listed for installation together with your chosen free program.

Post a comment:
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About the author:

Tomas Meskauskas

Tomas Meskauskas - expert security researcher, professional malware analyst.

I am passionate about computer security and technology. I have an experience of over 10 years working in various companies related to computer technical issue solving and Internet security. I have been working as an author and editor for pcrisk.com since 2010. Follow me on Twitter and LinkedIn to stay informed about the latest online security threats. Contact Tomas Meskauskas.

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Removal Instructions in other languages
Software uninstall instructions
Malware activity

Global malware activity level today:

Medium threat activity

Increased attack rate of infections detected within the last 24 hours.

QR Code
Ads by WordWizard (WW) QR code
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